_JPG.jpg)
ABOUT
I love creating, building and connecting the dots. I have a hearty digital marketing background that will add value in business development and program management. I'm pivoting in my career to the next chapter the involves people, community, and creating a uncharted path to improve companies internally and externally.
SKILLS & EXPERTISE
My strengths and skill set include:
-
Recruitment
-
Content Creation
-
Consulting
-
Relationship Building
-
Communication
-
Team Building
EXPERIENCE HIGHLIGHTS
2023 - present
Chapter Leader
American Marketing Association, Birmingham
● Revived an organization and recruited a board of volunteers to develop events, engage members, and operate the chapter. Demonstrated organizational leadership, community engagement, event planning, and PR/marketing for the nonprofit professional organization.
2023 - 2024
Community Engagement Chair
UAB Black Alumni Network
● Developed and led community engagement area for alumni network's special interest group. Coordinated donation drive for college students, gathering supplies and items. Tracked and recruited volunteer committee members using GivePulse platform and bringing awareness to network.
2018 - 2023
Owner
J. E. Hill Digital Marketing
● Drives soft leads through social media marketing, and develops customized content marketing strategies for brand awareness for small and mid-size businesses
2020 - 2023
Content Marketing Strategist & Writer
SPARXiQ
● Worked with subject experts to develop B2B marketing content for the company's newsletter, website, and special events and drive leads. Planned webinar topics and set up virtual events with subject matter experts
2018 - 2019
Digital Marketing Specialist
RealtySouth
● Developed digital marketing strategy, campaigns, and budget for promoting the company online through organic content writing and social media management. Assisted in planning annual company-wide awards celebration for agents and facilitated an advertising partnership with a local online media company.
2014 - 2015
Communicaions Specialist
YWCA Central Alabama / AmeriCorps National
● Served as an AmeriCorps Member through a one-year term, creating content for print/digital, graphic design and media to reach donors
PROFESSIONAL DEVELOPMENT
-
AMA Birmingham
As a chapter leader, I developed board roles, recruited members, and planned and executed programming events with the help of the board.
- Networking Happy Hours
- Lunch-and-Learns
- Strategic Plan
-
Momentum Works
This six-month co-hort program was developed to equip women with soft skills and tools to advance into leadership positions. Session topics included "Emotional Intelligence," "Strengths Assessment," "Resilience," "Taking Action," "Negotiation & Prioritization," and "Building Community."
-
United Way of Central Alabama
I've volunteered as part of the Visitor Allocation Team, where we visit partner sites to learn how they budget funds and what their needs are and determine where UW funds can be best allocated to support the nonprofits.
- Nonprofit budget allocation
-
UAB Black Alumni Network
As part of the network's Board, I served as Community Engagement Chair and managed a committee of volunteers. I developed a community engagement role on the board and program for the network to fulfill one of our missions in connecting alumni with students and the community. This helped bring more awareness to our Black Alumni Network externally and internally encouraged alumni to get involved with the university.
- Volunteer management
- Reporting
- Team building
- Event planning
CAREER INTERESTS
-
Community Manager
-
Volunteer Manager
-
Community Engagement Manager
-
Program Manager
EDUCATION
2025 - 2026
Columbia Southern University
Master's of Business Administration in Public Administration
Orange Beach, AL
2011 - 2014
The University of Alabama at Birmingham
Bachelor's Degree in Mass Communications
Birmingham, AL
CERTIFICATIONS
Content Hub
Hubspot
2025
Business Writing
Coursera
2021
SEO
HubSpot Academy
2023
ASSOCIATIONS
-
American Marketing Association (AMA Birmingham)
-
UAB Black Alumni Network
-
Alabama Women in Business
-
Rotaract Club of Birmingham
COMMUNITY ENGAGEMENT
-
AMA Birmingham
Serving a three-year commitment as incoming, active and immediate-past president, I worked to forge collaborations and partnerships with other organizations. I spearheaded an annual holiday party celebration between five communications-based organizations to nurture the professional marketing, media, and communications community in Birmingham.
- Communicators Holiday Party
- Responsible Media & Marketing Strategies to Celebrate Juneteenth
-
Rotaract Club of Birmingham
As an active member of Rotaract, I've volunteered as part of the PR & Communications committee and served as an ambassador for the Service committee to encourage service leadership. I assisted in finding volunteer opportunities for members to participate in.
-
UAB Black Alumni Network
As part of the network's Board, I served as Community Engagement Chair and managed a committee of volunteers. I developed a community engagement role on the board and program for the network to fulfill one of our missions in connecting alumni with students and the community. This helped bring more awareness to our Black Alumni Network externally and internally encouraged alumni to get involved with the university.
- Social & Serve Donation Drive
- Introduction to UAB Career Center & Handshake
FUN FACTS
-
Dog parent
-
Community engagement leader and volunteer advocate
-
Fond of cars, specifically big trucks
-
Film and television enthusiast
-
Horror lover
-
Astrology and numerology aficionado
-
Enjoys a mug of hot tea and honey
-
Lover of pop trivia
-
Fascinated by personality and psychology of human behavior
-
An empathetic individual with the technical and creative skillset, combined with a psychological understanding of others that makes for a sharp marketer
